Pr Communication Memo free essay sample

Press Release for Recent Organizational Change at Starbucks, Inc. Our Chief Financial Officer has suddenly resigned and when reviewing his financials that were prepared certain questions arose to his handling of the company’s financials. Ongoing studies are being conducted to conclude if further actions should be taken. This research of our financials have been taken into consideration for some time now, we feel that they have been reported correctly in the amounts just not in the timing. This is throwing off our dividends and our monthly and quarterly reports. This press release is to notify all of our stockholders, suppliers, and creditors that our company is still stable. We are looking into legal actions to take against our former CFO after a case is built. Our company is still operational and we are working hard to regain the trust that has been broken. We are cooperating with the SEC and will issue another press release within a week of their findings. We will write a custom essay sample on Pr Communication Memo or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Please feel free to contact our hotline with any further questions, 1-866-555-STBK. Danielle Realty CPA, Starbucks, Inc. MEMORANDUM TO:Management FROM:Danielle Realty CPA DATE:July 5, 2010 SUBJECT:PR Communication Memo This memo is sent out to concur with the recent press release that was sent out to our stockholders, creditors and suppliers with our company. The press release was to communicate to them that our company is still strong with the recent resignation of our CFO. Since the SEC has been involved in our company for some months rumors have started to circulate that our former CFO has doctored some of the financials reports. Well this is being looked into we must communicate to our staff, our competitors, our guests and each other that our company is still strong. There has been a hotline set up with cooperation from the corporate accounting staff to help answer questions that anyone may have in regards to stopping the rumors, avoiding the media’s bad press and calm our stakeholders. The biggest concern that most stakeholders have an interest in is that of their dividends. While it seems that the SEC is finding that the revenue recognition policy has been violated and sales and expenses weren’t reported in the time frame that they occurred, we must express that we are taking every action possible to fix this mistake. We still have one quarter left till the end of our fiscal year and are hopeful to have this oversight taken care of in the last quarter. One of the findings that the SEC has pointed out is due to the inappropriate behavior of our former CFO; bonuses were paid higher than should have been in the previous quarter. Also dividends were paid double than what they should have been. The former CFO benefited from both as being a stakeholder and getting a bonus. After this occurrence upper management is looking into reconstructing the organizational chart and the duties of the CFO and his office. The one hardship that has to be communicated very strongly to our stakeholders and our management team is that the payout of the bonuses and higher dividends will result in a lower, if not at all, for this past quarter. The press is our strongest competition right now. Their recent interview with one of our competitors CFO was a little embellished. Our company is not losing money or going bankrupt. We are not closing stores or halting operation. We still have enough money to pay our bills and our staff. Our stores are still profitable and doing well. It is up to us to stop the rumors that are circulating, communicate to our staff that if anyone from the media comes to question or interview them they are to refer them to our help line number. It is very imperative that no one answers question from the press. Not many understand what is going on with the SEC and the dealings with corporate so stress to them that we don’t want to keep anything secret. It is more a precautionary measure that they redirect calls to our hotline for a more accurate and technical response. PR Communication Memo free essay sample Press Release: Pride Enterprises CFO Resigns November 23, 2013 – Pride Enterprises, Inc. (Prison Rehabilitative Industries and Diversified Enterprises, Inc.) a company that is â€Å"nationally recognized in inmate training operating general manufacturing and services facilities throughout the state of Florida† (Pride Enterprises, Inc. We will write a custom essay sample on PR Communication Memo or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page , 2013). Today Pride is announcing the resignation for Bob Thompson, Chief Financial Officer effective immediately. Susan Sanchez, Finance Director will temporarily assume the duties of the chief financial officer for Pride Enterprises until a new chief financial officer has been appointed. At this time the U.S. Securities and Exchange Commission (SEC) is investigating Pride Enterprises more will follow with the findings of the investigation. About Pride Enterprises, Inc. â€Å"Prison Rehabilitative Industries and Diversified Enterprises, Inc. doing business as Pride Enterprises, is a nationally recognized inmate training company operating Agriculture, Sewn Products, Graphics, Manufacturing, and Services facilities throughout the state of Florida. Pride Operates 41 training centers providing work and training to inmates in 29 state correctional facilities† (Pride Enterprises, Inc., 2013). General Information on Pride Enterprises can be obtained at the company’s website: http://www.pride-enterprises.org/. Contact: Rose Rudder, Investor Relations 813-324-8700 [emailprotected] Memorandum To: Manager From:Christina Thurman Date:12/1/13 Re:PR Communication Due to the current situation with the resignation of Bob Thompson we must understand that under corporate social responsibility Pride is â€Å"responsible for the behavior of its members and may be held accountable for their misdeeds† (Seitel, 2011). We must do the following to abide by the laws: 1. Release to the public the resignation of Bob Thompson and the investigation from the U.S. Securities and Exchange Commission – under SEC Rule 10b-5 â€Å"the SEC prohibits the dissemination of false or misleading information to investors† (Seitel, 2011). 2. We must provide all documents that the SEC is requesting regarding the investigation We need good public communication regarding the resignation and investigation. Through our Press Release we need to create a public understanding of what is going on in order to avoid a crisis installing fear that Pride has been corrupted we need to gain the trust of the public and stakeholders. We must show the public and the shareholders that we are doing the right thing by following our ethics. â€Å"Ethics are the values that guide a person, organization, or society – concepts such as right and wrong, fairness and unfairness, honesty and dishonesty† (Seitel, 2011). Pride Enterprises needs to do the right thing by letting the public to include the stakeholders know the situation. We do not need to hide anything or sugar coat it because it will only create a bad image of Pride Enterprises. It is now our job to assure the Stakeholders that we are doing everything we can during the investigation and that Pride Enterprises still has the integrity and honesty that they believed in when investing. â€Å"Public opinion is a powerful force that can impact the earnings of corporations through such actions as product boycotts, union strikes and the misdeeds of key executives† (Seitel, 2011). Throughout the investigation and searching for a new CFO we must keep the public opinion on our side. Pride Enterprises is not only providing quality materials we are also helping the inmates train and start over upon release. If we fail to keep a good public  opinion we could lose business and have to shut down industries causing us to help fewer inmates. References Pride Enterprises, Inc.. (2013). About Pride. Retrieved from http://http://www.pride-enterprises.org/about/about.html Seitel, F. P. (2011). The Practice of Public Relations (11th ed.). Pearson Education.